Norton Lilly

Honoring the traditions

Norton Lilly stands as a monumental figure in the maritime industry, boasting a legacy that spans nearly two centuries. As a premier provider of shipping agency services, the company has solidified its position as a cornerstone of global maritime operations. Norton Lilly offers an extensive suite of services, including vessel operations, logistics solutions, and port agency services, catering to a diverse clientele across the world’s busiest ports.

Renowned for its unwavering commitment to excellence and innovation, Norton Lilly has earned an impeccable reputation. The company’s stature is reflected in its ability to seamlessly blend time-honored traditions with cutting-edge practices, ensuring unparalleled service delivery. Its profound expertise, coupled with a vast network of industry connections, enables Norton Lilly to navigate the complexities of global trade with finesse and reliability.

Given Norton Lilly’s monumental legacy and esteemed position in the maritime industry, the company recognized the need to modernize its brand identity and digital presence to reflect its ongoing commitment to excellence and innovation. Despite nearly two centuries of unparalleled service and profound expertise, Norton Lilly sought to ensure that its brand and website effectively communicated its ability to seamlessly blend time-honored traditions with cutting-edge practices. The brand overhaul and web design were essential to distill 180 years of experience, brand recognition, and history into a modern, user-centric platform. This transformation not only honors Norton Lilly’s storied past but also positions the company as a forward-thinking leader, inspiring confidence and trust in an ever-evolving global maritime landscape.

Client Goals

Modernize brand identity

Update visual aesthetics

Reflect maritime heritage

Enhance user experience

Improve website usability

Honor historical legacy

Increase brand recognition

Optimize content delivery

Engage contemporary audience

Strengthen digital presence

We use the medium of web design and the principles that govern our psychology to deliberately evoke a sensory effect, persuading users to take specific actions that benefit them..

Our goal is to cultivate a multilayered communication that speaks to the responsive faculties of our being by using the domains and disciplines within content and design.