Hoover CS

Reinvigorating the Industry Giant

OWDT has reimagined the website for one of the world’s leading container companies, Hoover CS. The work reinvigorates the site and optimizes its performance across platforms, bringing visual continuity across product pages and online store.

OWDT worked closely with Hoover CS’s leadership to develop an information architecture strategy, design systems, and refreshed visuals that present Hoover CS as both an authority and innovator. The refresh brings simplicity and clarity, with an increased emphasis on Hoover CS’s products and services applications in an increasingly international audience.

Client Goals

world-class industrial design

increase employee esprit

build synergy between business units

Improve User Experience

Increase Security

Migrate Magento 1 to Magento 2

We use the medium of web design and the principles that govern our psychology to deliberately evoke a sensory effect, persuading users to take specific actions that benefit them.

Our goal is to cultivate a multilayered communication that speaks to the responsive faculties of our being by using the domains and disciplines within content and design.