Signature Homes
Tranquility on!
Signature Homes intention was to design and build authentic American design homes that promote peace and stability. OWDT was retained in 2022 to invent the new Signature Homes brand identity. A new identity that is created to articulate and communicate Signature Homes’ commitment to tranquility. The project included naming, visual identity, massaging strategy, and brand book.
Signature Homes new brand symbolizes its commitment to peace and stability for clients as well as stakeholders, suppliers, and employees. The brand strategy has been used as a guiding principle for transforming the organization’s internal culture. The brand has begun to influence how both clients and employees think about creating the products and utilizing them.
Client Goals
transmit tranquility
symbolizes peace and stability
create visual toolkit
unique brand experience
delighting visitors
influence employees’ way of thinking
organizing the verbal and visual order
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Each project we undertake is a study in precision — where design, technology, and storytelling converge. Discover more of our work and see how we help institutions, brands, and innovators shape digital experiences that endure.
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