Science Meeting Art
OWDT was hired to design a flexible identity system that was dynamic and technically inclusive. We made it our purpose to highlight the technologies used by Moneta in the brand mark. The design gracefully overcame the challenge of balancing the brand’s geolocation characteristics and data type visuals. Moneta’s brand identity now clearly leads its highly technical audience to the world’s most dynamic geolocation technology.
Client Goals
Inclusive Design
Dynamic Behavior
Transmit Brand’s Essence
Unique Brand Experience
Immediately Recognized Symbol
We use the medium of web design and the principles that govern our psychology to deliberately evoke a sensory effect, persuading users to take specific actions that benefit them.
Our goal is to cultivate a multilayered communication that speaks to the responsive faculties of our being by using the domains and disciplines within content and design.
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