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What you need to know about fonts as a marketing and brand manager.
In this article we provide general instructions for licensing, CSS updates, and legal compliance.
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What are the top 10 challenges for marketing managers?
Learn how agile marketing managers overcome rapid shifts in consumer behavior, turning challenges into opportunities and setting new trends in the industry.
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How should your website be structured?
Explore the benefits of a well-structured site that enhances usability, discoverability, and overall digital presence.
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Does subliminal advertising work? subliminal advertising examples
Subliminal advertising uses hidden messages to influence decisions without your awareness. Discover how it works and explore real examples in marketing.
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The evolving impact of COVID on international and domestic marketing
COVID radically impacted global trade, creating challenges for international marketers. In this article, we discuss the impact of COVID on international marketing.
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The latest digital marketing trends, Part 03
This article will cover special-needs accessibility, the impact of cryptocurrency and NFTs, Gender Neutrality, Geofencing, Hyper-Local Marketing, and more.
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The latest digital marketing trends, Part 02
In Part 02 of this article, we continue to discuss the latest marketing trends like video marketing, email marketing, visual search, voice search, influencer marketing, and more
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The latest digital marketing trends, Part 01
In this article, we discuss the latest marketing trends like greater personalization, security, leveraging first-party data, conversational marketing, and more...
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Emotional intelligence strongly predicts leadership success
Emotional intelligence is essentially social and emotional competence, which, in turn, comprises a set of skills that can be learned. An exciting promise that
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What marketing managers need to know about rebranding
Effective external and internal branding takes research and careful planning that can dramatically grow your business and even launch it into iconic status.
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