Associated Pipeline
Attracting & Engaging Stakeholders
Associated Pipeline has gone under significant rebranding practice. The new simple brand identity centers on a letter “A” with a crane silhouette superimposed on top of it, representing the pipe laying process, the core of what the organization does. The mark is a powerful symbol.
OWDT was hired to develop a new website for Associated Pipeline by utilizing the new brand identity, and to create a welcoming platform that is capable of attracting and engaging stakeholders. Associated Pipeline wanted the new clean design to also extend to the navigation systems.
Client Goals
Elevate Digital Profile
Clarify Organization’s Promises
Create a Clear Global Architecture
Design a New Website
Modernize the Brand Experience
Uplift Brand Perception
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