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What’s Included
Conduct a comprehensive analytics audit to identify tracking gaps, data inconsistencies, and configuration issues that impact reporting accuracy. Review tag firing, conversion logic, filters, and privacy settings to ensure measurement integrity across key flows. Deliver a prioritized remediation roadmap, so your team can resolve issues efficiently and restore confidence in your data.
Check tag firing, event accuracy, and data consistency across key flows.
Validate goals, key events, and funnel logic for correctness and completeness.
Review filters, views, settings, and setup choices that can distort reporting.
Evaluate privacy and consent considerations as part of measurement readiness.
Deliver a prioritized remediation plan and walk through it in a debrief.
GA4 Setup
Implement or migrate to GA4 with clear events, reliable conversions, and KPI-focused reporting.
Tag Manager
Build a governed GTM container for centralized, consistent, and scalable tracking.
Search Console
Connect search intent to outcomes by unifying queries, landing pages, and performance with analytics.
BigQuery
Export and structure analytics data for large-scale analysis, deeper segmentation, and cross-platform integration.
E-commerce
Tracking
Track product activity and transactions accurately to reflect true ROI.
Dashboards
Turn complex metrics into interactive dashboards aligned with business decisions.
Reporting
Deliver recurring performance narratives focused on recommendations and next actions, not just numbers.
Measurement
Plan
Define KPIs, event taxonomy, and conversions to keep tracking consistent across teams and tools.
Consent Ready
Align tracking with privacy and consent requirements to keep measurement compliant and future-proof.
Data Pipelines
Move data to a warehouse with automated, reliable processes and consistent metrics.
Attribution
Strategy
Set measurement standards to reduce bias and reveal what drives growth.
