For people who believe in their skills and their perspective.
Typical Work Activities
The Social Media Manager understands client goals and agency-recommended media strategies that they are responsible for crafting. He or she has a deep understanding of all tactical account details from a competitive environment, category dynamics, account processes and brand specifics. The Social Media Manager utilizes all resources available to construct, present and manage cross-platform social media plans that deliver on established KPIs. He or she must have persuasive communication skills, along with problem-solving and critical decision-making skills. The Social Media Manager will implement client’s Social Media marketing. Administration includes content strategy, develop brand awareness, generate inbound traffic and cultivate leads and sales. The Social Media manager is a highly motivated individual with experience and a passion for designing and implementing content strategy, creating relevant content, blogging, community participation and leadership.
Curate relevant content to reach the company’s ideal customers.
Create, curate, and manage all published content (images, video and written).
Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
Conduct online advocacy and open stream for cross-promotions.
Develop and expand community and/or blogger outreach efforts.