The original Southeast Texas Housing Finance Corporation website was badly outdated with a confusing structure and unacceptably poor navigation. To improve business, SETHFC.COM required a new, highly functional website to educate their lower income clients about the best available housing finance options available to them.
We developed an initial website for SETHFC that was exceptionally user friendly, with a concise, easy-to-follow information layout preferred by most viewers. Though the new design achieved these and other objectives, the owner requested that OWDT create something different at the end of the review process. Our overriding objective always is to exceed our clients’ expectations. So, we started from scratch to create what he requested. We’re happy to report that SETHFC loves their new website!